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Anthony Leiserowitz, Yale University
with panelists Mark Serreze (CIRES & NSIDC), Joan Kleypas (NESL/CGD), and Jerry Meehl (NESL/CGD)
Tuesday, June 11
10:30 a.m. - noon (webcast ends when session adjourns to the ML Mezzanine)
Webcast link: http://www.fin.ucar.edu/it/mms/ml-live.htm
(inactive until a few moments before the event begins)
Due to enthusiastic response, the Main Seminar Room at ML is at capacity. If you were not able to pre-register, we invite you to view the live webcast. We will post a link to the archived version on Staff Notes Daily when that becomes available.
Dr. Anthony Leiserowitz is director of the Yale Project on Climate Change Communication and principal investigator for the landmark reports on Global Warming's Six Americas. He will discuss his multiyear research analyzing Americans’ interpretations of and responses to climate change. This work segments the American public into six audiences that range from “Alarmed” to “Dismissive.” The intensive survey research has resulted in a typology of American beliefs about extreme weather, natural disasters, and responses to climatic change.
The presentation will illuminate the challenges scientists, policy makers, and others face in understanding the different segments of American public opinion and how to communicate with them. CIRES and NSIDC scientist Mark Serreze and NCAR scientists Joan Kleypas and Jerry Meehl will join Leiserowitz to share insights gleaned from their public presentations.
Sponsored by the NCAR & UCAR Communications Office and the Tim Wirth Chair in Sustainable Development at the University of Colorado Denver.